Friday, January 19, 2007
Rage against the Australia Day machine
A friend recently pointed out this ad which had been printed discreetly towards the back of our local community paper. He raged against the offensiveness of the subtext, especially the trite use of the word LIBERTIES, enlarged and footnoted. I agree with him.
If you can't see the image, it is photo looking down upon a circle of thong-wearing feet. The main line reads:
As an Australian citizen,
I affirm my loyalty to Australia and its people,
Whose Democratic beliefs I share,
Whose rights and LIBERTIES* I respect,
And whose laws I uphold and obey.
The footnote reads:
*That a pair of thongs can be worn wherever you are,
whatever you’re wearing on at least one day of the year.
Does this mean that David Hicks can wear thongs where he is? Can the guards encircling our detainment centres stroll about in thongs to mock those poor people inside who don't have the freedom to wear them?
In the lead-up to another embarrasssingly jingoistic Australia Day, I urge you to respond to this ad in the comments: do you like it, or hate it? why? Or share some other examples of recent cringe-worthy Government advertising.
Cross-posted at Sarsaparilla.